You need a mobile friendly website or blog

First there was the Desktop PC, then the Laptop, followed shortly by the Notebook, next up was the Tablet and finally the Smart Phone. Currently we are being introduced to the Smartwatch. Can you see the trend? Everything keeps getting smaller. Don’t get me wrong, I love technology and making it accessible anytime I need it is great. Teenagers don’t even need to remember things anymore, they can just ask; “Siri” or “Google Now” or “Cortana” or whatever voice assistant is lurking inside their smartphone anything they need to know. They will now know more than their parents and not just think they do.cellphone

But with convenience comes a price. Whenever I pull out my phone to find a website for that restaurant I just happened to drive by (after safely pulling over to the side of the road of course) all I can see is itty-bitty words and teeny-weeny links to click on. I need a pair of jeweler’s glasses to see what I am doing and a toothpick to click on things.

Web designers have seen this coming for some time now. There are various ways to make a website mobile-friendly. You can have a separate website that loads on smaller devices or the website can be made to be responsive. A responsive site changes with the size of the viewing device’s display, thus making it easier to use on smaller screens.

If you are a blogger or have a website, you need to roll with the changes. If you are sensitive about your search rankings, you’ll need to start rolling right now.

Google has announced:
Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

Bing posted:
We can all agree that mobile is the future. Actually, we can’t really say “mobile is the future” anymore. Mobile is the present. Mobile is now. With that in mind, it’s time to take a fresh look at some essential things from the ground up. Specifically, let’s re-examine all the work you’ve been doing to get crawled, selected, indexed, and ranked. This time though, let’s look at it through a mobile lens.

Does that mean that your blog will get blown off the edge of the internet if you don’t comply? Certainly not, in fact if you are not worried about how easy it is to find or view your site, then let it ride. On the other hand if you want to keep from losing visitors to you site, then you will definitely want to look into modernizing your online content.

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